Donor Development

Use modern branding and marketing principles to tell a compelling story and build your donor community with lasting results.

A 3 month Donor Development Plan

  • First, have you developed your strategic plan. That is the most important place to start. We’ll help you build one that drives action.

  • Does your donor development program tell a story? Many non-profit leaders share all the programs, details and mission of the org before telling the story of transformation. We’ll craft your storytelling arch for fundraising.

  • At the end of the 3 months, you will have a detailed campaign plan and donor brand that tells the remarkable story of your work to the people that can help you do more.

Many of the traditions of donor development have not included modern branding and marketing principles.

We’ve put together a 3 month consulting process to develop your donor brand and help you build a fundraising strategic plan that is effective and tells the remarkable story of your work.

Who do you work with?

Jay Stovall

Jay is Legible’s senior consultant for Donor Development. He spent many years fundraising and as a Marketing Director for a growing, multi-million dollar non-profit. He has developed dozens of winning campaigns, more importantly has built donor communities that make an impact.

Dex & Merea

Founders, Dex & Merea have spent years in the branding space and created hundreds of campaigns to increase funding and giving at many institutions. Between the two of them, they’ve raised over 100 million dollars for the organizations they serve.

Build your donor community and tell a compelling story, all in one strategic plan.